The Hollie Power Blog

The UK's best free resource for Salon Business Owners serious about growing their business.

Why I Love Sending Emails

By Hollie on July 24, 2017 in

I bloody love email. And why not?   It’s an opportunity to get right in front of someone and build a relationship with them. There are other people’s lists which I’ve been on for years and I feel I know them like a friend… despite having never met them. Hopefully my clients feel the same […]

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A Lesson In Sales and Marketing From An Italian Restaurant (In Lanzarote)

By Hollie on July 16, 2017 in

Even when I’m technically on holiday I rarely shut down completely. I always have ideas flying around my head or see something which I take inspiration from. I’m also always looking out for how other businesses serve me to see if I can learn any lessons from them – especially those in sales and marketing. […]

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facebook live

5 Ways To Get More Facebook Comments

By Hollie on June 30, 2017 in

So it seems that everyone wants to get know how to get more Facebook comments. And it’s not surprising, really. Your exposure (or reach, as Facebook like to call it) increases massively when you get more comments on your Facebook posts. Your post will be shown in the news feed of some of those who’ve […]

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How to verify your Facebook business page

How To Verify Your Facebook Page

By Hollie on June 30, 2017 in

What have Robbie Williams, Will Smith and Theresa May all got in common? Well, possibly amongst other things, they’ve all got a little blue tick next to their names on their Facebook profiles. If you’re a public figure, media company or large brand then you *may* (no pun intended) qualify for one. If you’re like […]

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why getting out of your comfort zone is so important

Why Getting Out Of Your Comfort Zone Is So Important

By Hollie on June 28, 2017 in

I spent this weekend getting very wet, very tired and a long, long way outside of my comfort zone. You see some months ago I agreed to run in an off road obstacle course somewhere outside of Bristol.   I’d put it to the back of mind and had largely forgotten about it until a […]

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The Most Important Blog Post I’ve Ever Written

By Hollie on January 16, 2017 in

This could be the most important blog post I’ve ever written. Certainly the most important in the last 6 months or so. You see this blog could change your life. Yes, I realise that’s a huge claim but let me take a moment to explain. When I talk to other beauty business owners, they almost always […]

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Become A Nail Expert

By Hollie on August 17, 2016 in

Do nails make up a part of your business? Would you like to get an advantage over your local competition? Is it time to take your nail knowledge to the next level? If you’ve answered yes to any of the above questions, then I’ve some exciting news for you! My friend Ela Loszczyk has just released […]

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How I Sold Over £55,000 Worth Of Gift Vouchers For My Beauty Business

By Hollie on June 18, 2016 in

OK, so I haven’t re-invented the wheel by offering vouchers to my customers, but I now have it set up in such a way that it requires very little effort from me and generates me a lovely income. I’d like to show you exactly how I’ve done this so that you can do the same […]

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How You Can Read More Books Without Losing Any Of Your Day

By Hollie on May 3, 2016 in

As you know I’m a big fan of reading books. There’s a pretty good chance that you are too. Whether it’s a business book to help me learn the latest skill or a slushy novel by the pool there is something special about become absorbed in a book. More often than not for me it’s […]

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What To Do When Your Competition Lower Their Prices

By Hollie on April 11, 2016 in

I often hear people complain to me about competition. The number one gripe is that almost always, the new competition is cheaper and thus will poach existing clients.   How can you compete against these lower prices? The competition’s prices are so low that if you reduce yours any more then there will be no […]

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